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Sarah Baeumler is synonymous with elevated design.

A Lifestyle Brand

Sarah's Story

Elevated Design

The Sarah Baeumler brand is synonymous with elevated design, intentional living and the importance of cultivating a deeper connection to life through authentic storytelling. Serene colour palettes, textured fabrics, bold patterns and distinctive detailing are common threads across all collections

Sarah Baeumler is the founder and creative director of her namesake lifestyle brand. At heart, Sarah is a creative entreprenuer and a visual storyteller. She believes that intentionally designed products and services, inspire a more authentic, curious and fulfilling life.

My Services

My Pillars

After many years of travel and discovery, Nature is still Sarah's biggest inspiration when it comes to designing interiors and products. The five elements of Air, Earth, Fire, Water and Ether are the guiding principles for everything she produces or the projects she creates.

2008

Sarah Joined Husband Bryan on HGTV

2016

Launch of Subscription Box: Sarah Delivered

2016

Launch of Lifestyle Magazine: Curated

2017

Launch of Design Services: Refined Living

2018

Founding year of Caerula Mar Club

2019

Princess Margaret Lottery Home Partnership

2020

Opening of Caerula Mar Club

2021

Launch of E-Commerce Site